Leaving every town better
than we found it
Coastly keeps more of what a surf town earns inside the town. Here is what we are working toward, and what we will and will not promise until we can keep it.
Too much of the value leaves town
A full season should build a town up. Instead, the fees, the cuts and the double pricing quietly move the value somewhere else.
Fees head out of town
Global platforms take a cut on rooms, plates and tours, and route it to a head office far from the beach.
Seasonal, not stable
Income arrives in a rush and leaves just as fast, so families cannot plan past the next swell.
Skills leave with the money
When the good work is elsewhere, the young people who could run the town leave to find it.
Five pillars for a stronger coast
Everything we build and give back is measured against these five. Local names, local meaning.
Casa
Housing locals can afford in the town they keep running.
Futuro
Youth and education, so the next generation can stay and lead.
Oficio
Local trades and jobs, real work that pays the whole year.
Mar
The ocean and the beach, kept clean and healthy for everyone.
Orgullo
Local pride, celebrating who a town is and who built it.
An optional round-up, to vetted local causes
At launch, giving is simple and honest. A guest can round their order up to the next whole dollar, and the difference goes to a vetted local cause. That is it.
- Whole-dollar round-up, opt in, never a surprise charge
- Goes to local causes the town has vetted
- No Coastly-funded impact figure until we are profitable
You pay the operator directly. Coastly holds none of this.
The Playa Venao plan
Our first town, in four honest steps. We earn the right to the next one by getting this one right.
Keep the value in town
Businesses get paid directly and keep their customers. Coastly holds no marketplace money.
Fund a local cause
Turn on the optional guest round-up for a cause the town has vetted, and report every dollar.
Grow local ownership
The Town Lead and local partners own a real piece of Coastly in Playa Venao.
Measure and publish
Track the five pillars for the town and show the numbers, good and bad, in the open.
Run a cause or fund a pillar?
If you work on housing, youth, local trades, the ocean or local pride in a surf town, tell us. We would rather build this with you than around you.
Bringing Coastly to your town or listing a business? For businesses